Articles, tips, and guides on digital business communication.
In a retail market as competitive as Sydney’s, RCS marketing creates a new way to run interactive product promos and flash sales that feel like an app, delivered through the inbox. This article covers strategy, sample flows, and integration with SMS and WhatsApp.
RCS is opening a new path for brands to run interactive product promos and flash sales that connect directly to Google Play. This article unpacks the strategy and how to combine it with SMS, WhatsApp, and omnichannel orchestration.
RCS is emerging as a new channel for rich, interactive product promos and flash sales in Southeast Asia. This article reviews its potential, challenges, and how to combine it with SMS and WhatsApp at enterprise scale.
