aiNov 4, 202611 min
Real-Time AI Chatbots to Lift Conversions
How a Flashscore-style real-time mindset, combined with WhatsApp API and SMS, can make AI chatbots a tangible driver of conversions and operational efficiency.
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Insights
Articles, tips, and guides on digital business communication.
rcsNov 4, 202611 min
RCS Messaging to Lift Conversion for Deco Brands
RCS messaging gives deco and home living brands a richer way to convert inspiration into purchase, while elevating customer experience across the entire journey.
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omnichannelNov 3, 202611 min
Omnichannel Messaging to Lift Conversion and Retention
How a journey-first omnichannel approach, inspired by practitioners like Janice Tjen, helps Southeast Asian enterprises turn WhatsApp, SMS, and chatbots into measurable growth.
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whatsappOct 28, 202612 min
WhatsApp Official to Steady Sales in a Lead Storm
As acquisition costs rise and demand turns volatile, WhatsApp Official is emerging as a critical channel to follow up leads and close deals faster across Southeast Asia.
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aiOct 2, 202612 min
Designing AI Chatbots That Actually Drive Sales
A practical AI chatbot strategy inspired by Janice Tjen to lift conversions and efficiency for Southeast Asian enterprises, integrated with WhatsApp Business API and omnichannel messaging.
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smsSep 30, 202614 min
How SMS Ads Lift CTR & Conversions in Playoffs
A practical guide for Southeast Asian enterprises on using SMS advertising around the WNBA Playoffs to boost CTR and conversion, with concrete use cases and channel integration tips.
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rcsSep 30, 202611 min
RCS Messaging, Quake Alerts, and Conversions
Earthquake alerts show why fast, clear, actionable messages matter. The same principles explain why RCS Messaging can lift conversions and customer experience for enterprises in Southeast Asia.
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omnichannelSep 30, 202611 min
How Omnichannel Drives Better Conversion & LTV
Omnichannel is more than being present on many channels. This piece unpacks a Janice Tjen–style, journey-first approach to boost conversion and customer retention across Asia.
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rcsSep 16, 202612 min
How RCS Messaging Lifts Conversions for Brands
RCS is emerging as the next generation of business messaging. Playing a "Jadon Sancho" role in your channel mix, it can orchestrate better conversion and customer experience across SMS, WhatsApp, and omnichannel.
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